Podcasts

Marketing to a New Generation of B2B Buyers

With Gen Z gradually stepping into B2B decision-making roles, marketers across many industries are confronting a major pivot point: the storytelling strategies that appealed to previous generations no longer resonate on their own. According to several studies, Gen Z is expected to make up over 30 percent of the workforce by 2030 and will…

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Latest

Articles
Talking Recruiting, Retention and Everything in Between for the AV Industry

The demand for AV services accelerates, and the industry is facing a growing labor crisis. According to Field Nation, 72% of AV integrators say talent shortages are their most pressing challenge, driven by a wave of retirements, increased project complexity, and rising demand across sectors like education, healthcare, and retail. AV Integrators risk project…

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Articles
How AV Integrators Can Face the Challenge of Scaling Their Services

Demand for AV integration services is becoming more complex and widespread, making it increasingly difficult for integrators to scale operations without sacrificing profitability. According to AVIXA’s 2024 Industry Outlook and Trends Analysis, the Pro AV market is projected to reach $422 billion by 2029, intensifying the need for flexible, scalable support. Amid these pressures, service…

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Articles
Why Shows like E4 are Critical for the Pro AV Industry

The Pro AV industry continues to intersect with sectors like healthcare, retail, and corporate environments, making access to hands-on product demos and direct vendor conversations more important than ever. Technologies are evolving rapidly, and end users are demanding increasingly complex solutions. According to AVIXA, the global Pro AV market is projected to reach $402…

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Podcasts
Data Center Construction Demands Are Surging But Power, Permitting, and Planning Are Holding It Back

Explosive demand for artificial intelligence, cloud services, and low-latency connectivity is reshaping the landscape for data center construction in the U.S. With hyperscalers and enterprises alike racing to deploy infrastructure closer to end users, new builds are increasingly challenged by the need for high-capacity power, complex permitting, and skilled labor. According to CBRE, U.S….

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Podcasts
Modern Data Centers Fuel Demand for Flexible Fiber Infrastructure

The rise of artificial intelligence, cloud computing, and remote services is reshaping how and where modern data centers are built. Edge computing is pushing facilities closer to users, and hyperscalers are demanding smaller, denser fiber connectivity solutions. According to Synergy Research Group, hyperscale data center capacity is expected to triple by 2030. How are…

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Podcasts
Future-Proofing Starts Now: Rural Fiber Infrastructure Needs Long-Term Planning

Rural broadband expansion is at a turning point. The FCC’s updated benchmarks for high-speed internet have significantly increased the number of underserved households, with nearly 28% of rural Americans still lacking access to adequate fixed broadband. As demand surges for reliable connectivity to support telehealth, online education, and remote work, providers and policymakers are…

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Latest

e-learning transformation
D2L Powers the E-Learning Transformation by Delivering Scalable, Human-Centered Education – Episode 1 with Tech Titan John Baker
June 6, 2025

E-learning has evolved from a fringe innovation to a global necessity. As traditional classroom models struggle to keep pace with the demands of modern learners, platforms like D2L are leading the e-learning transformation. According to the World Economic Forum, over 1.5 billion learners were impacted by pandemic-related school closures, accelerating the shift to digital-first…

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Rice County Terminal
Unveiling Cutting-Edge Automation in Rail Terminals: Rice County Terminal and MKC Case Study
June 6, 2025

Discover how Rice County Terminal and MKC revolutionized their operations using KASA’s advanced automation system. Understand how this automation translates into significant improvements in operational efficiency and increased productivity. What You’ll Learn – Unpacking the Role of Lawson Hemberger, Director of Rail Terminals at MKC – The Powerful Partnership with KASA Automation Group and…

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sterile processing
From Manual Searches to Real-Time Tracking: How Stillwater Medical Center Strengthens Operations and Loaner Management with CensiTrac
June 6, 2025

At the Stillwater Medical Center in Oklahoma, Lead Central Sterile Technician Sydney McWaters and Certified Sterilization Technician Trey Sneed have experienced firsthand how CensiTrac, the surgical instrument and asset management solution from Censis, has transformed daily operations and helped their team adapt to change with confidence. Recently, the department implemented location scanning through CensiTrac—a…

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sterile processing
How Mayo Clinic Uses CensiTrac’s AI² to Improve Quality and Staffing in Sterile Processing
June 5, 2025

At the Mayo Clinic in Rochester, Minnesota, Nursing Manager Josh Meyer has seen measurable benefits from implementing CensiTrac’s AI² functionality. The tool has become an integral part of how the department monitors quality, manages staffing, and improves daily operations. With AI², the team is able to track key quality metrics across sterile processing workflows. From…

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Other Podcasts
Connected America 2025: Smarter Planning and Partnerships Key to Maximizing Fiber’s Federal Funding and Impact
March 31, 2025

As the digital divide accelerates and fiber deployment sees growth, Connected America 2025 has emerged as a pivotal moment for infrastructure professionals. With over $42.5 billion earmarked through federal programs like the Broadband Equity, Access, and Deployment (BEAD) initiative, the U.S. is undergoing one of the most aggressive broadband expansion efforts in its history….

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The Future Is Open: AI, Edge, and Ecosystems Redefine Security Technology’s Role
March 24, 2025

Industries across the board are continuing to evolve in 2025 and one of the sectors seeing the most significant evolution is security technology and access control. The rise of AI, cloud computing, and new compression standards are reshaping how security solutions are deployed and utilized. With the market expanding into new verticals and…

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Bridging the Skills Gap: BILT Transforms Workforce Training & Development with AR and VR Solutions
December 2, 2024

The growing skills gap in trade professions poses a significant challenge for industries like HVAC, construction, and manufacturing. Training and simulation technologies, particularly AR and VR, are playing a pivotal role in addressing this issue. Platforms like BILT are leveraging these technologies to create interactive, user-friendly training solutions that simplify complex processes. Studies show…

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The Role of OEM in the AV Industry: Shaping Innovation, Quality, and Market Competition
November 22, 2024

As technology reshapes the AV industry, Original Equipment Manufacturers (OEMs) are emerging as critical partners for businesses seeking tailored solutions. Whether it’s bespoke LED displays or high-end audio systems, OEM in the AV industry is redefining how companies innovate, differentiate, and meet market demands. This raises a crucial question for professionals navigating this space—how…

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Breaking Down Silos with Unified Data: Enhancing IT-OT Collaboration and Workplace Security
November 7, 2024

As organizations navigate the complexities of hybrid work models, the integration of Information Technology (IT) and Operational Technology (OT) has become pivotal. Eptura’s 2024 Workplace Index Report highlights that businesses are increasingly investing in data analytics, integrated workplace solutions, and collaboration software to enhance operational efficiency and employee experience. This trend underscores the critical…

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Cosm’s Visionary Approach to Evolving Entertainment Through Immersive Experiences
November 7, 2024

The entertainment landscape is undergoing a significant transformation, with immersive experiences leading the charge. Advancements in technology and evolving audience expectations are reshaping how people engage with content, as venues strive to deliver deeper, more interactive encounters. This episode of Pro AV Today, hosted by Ben Thomas, features Rachael Stockham, VP of Sales and Strategic Partnerships…

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Kaleidescape Takes Luxury Residential Technology to New Heights
November 4, 2024

Home automation and luxury residential technology are reaching new heights of sophistication. Previously centered on isolated home theater rooms, this industry now integrates smart features and high-quality audiovisual setups throughout entire homes. In a market once dominated by high-cost, integrator-managed installations, shifts toward accessible DIY technology and e-commerce have introduced new options for consumers….

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School Safety Cannot Wait; New Technology is Essential for Today’s Threats
October 30, 2024

School security has become an urgent topic nationwide, with increasing attention on protecting students from various threats, including school shootings, bullying, and incidents beyond school hours. Amid these challenges, the technology sector is driving innovative safety solutions tailored for educational settings, aiming to redefine and enhance campus security from K-12 through higher education. How…

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Closing Security Gaps Through Digital and Physical Emergency Alert System Integration
October 29, 2024

The rising complexity of security threats has made integrating digital and physical security systems a top priority for many organizations. As risks to both physical and cybersecurity continue to grow, companies are increasingly turning to connected solutions, such as emergency alert systems, to streamline responses and strengthen protection measures. Studies show that nearly 70%…

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